Ride Concepts Tradeshow Booths

Environmental


 

Ride Concepts is a mountain bike footwear brand that has gained an immense amount of market share in a few short years. With international distribution, having a presence on the ground at various trade shows around the world is crucial for brand recognition and expansion. Working with remote teams in New Zealand and Germany, I created and managed the production of a few different booth environments. The largest challenge was that many of these spaces have predetermined dimensions and build-out restrictions that we have to work within.